Why it matters: In today’s real estate market, being a knowledgeable and proactive agent is non-negotiable. Clients expect transparency, and the ability to break down financial details like net sheets can set you apart as a true industry expert.
What’s new: At a recent KW New Orleans session, Jeffrey Doussan, Cody Caudill, and Lauren Bergeron Griffin dove into the evolving role of net sheets, the power of tools like PalmAgent, and how agents can add tangible value to their clients. Here’s a breakdown of what they shared.
The Big Picture
Louisiana agents aren’t legally required to prepare net sheets for every offer, but it’s becoming an essential best practice. Why? Because understanding the bottom line empowers clients and builds trust.
“When you show sellers exactly what they’ll net, they’re more realistic—and more likely to agree with your pricing strategy.” – Lauren Bergeron Griffin
With commission structures shifting and the market getting competitive, breaking down costs upfront helps agents navigate sensitive discussions with ease.
PalmAgent: Your Secret Weapon
Lauren showcased PalmAgent, a user-friendly app that simplifies the creation of detailed net sheets. This tool goes beyond basic calculators, offering:
- Scenario building: Quickly adjust list prices, loan payoffs, seller credits, and commissions to show multiple take-home scenarios.
- Accuracy: Automatic tax proration, hazard insurance, and closing cost estimates minimize errors.
- Customization: Generate professional PDFs tailored to your client’s preferences—be it numbers-focused or with lifestyle highlights like nearby schools and restaurants.
“If you’re not using PalmAgent yet, you’re in the Stone Ages. It’s a game-changer for listing presentations and offer negotiations.” – Jeffrey Doussan
How It Works
- Input the Basics: Plug in details like property address, loan payoff, and estimated closing date.
- Adjust on the Fly: Use sliders to tweak key variables such as commissions or seller credits.
- Present Like a Pro: Create polished, branded reports that you can email directly to clients or print for in-person meetings.
Lauren added a pro tip: Use the app during listing presentations to give clients real-time answers. “Walk them through the scenarios while they’re sitting with you. They’ll feel more confident in your expertise,” she said.
Why It Matters for Recruitment
At KW New Orleans, we’re not just a brokerage—we’re a hub for real estate leaders. By equipping our agents with the latest tools and best practices, we empower them to outshine the competition.
“It’s not about doing the bare minimum. It’s about showing clients you’re the expert they can trust to handle the details.” – Jeffrey Doussan
What’s next: Want to learn more about tools like PalmAgent or hear about our culture of leadership? Join us at KW New Orleans, where we’re raising the bar for real estate in the Crescent City.